Welcome to Employer Content Club and our Autumn Series! In this episode, we're launching our exciting Autumn Series: "Co-Created: How to Build Authentic Content with Employees."Chris Le'cand-Harwood and Chris Murdoch [co-hosts of Employer Content Club] discuss why employer content is the beating heart of effective talent attraction, and why creating community around content creation is so crucial for in-house teams.What's Coming This Autumn:📍 Episode 1: Vlogging from the Recruitment Marketing Awards - capturing insights from industry disruptors on co-creating content with employees📍 Episodes 2 & 3: In-depth conversations with organizations at different stages of their co-creation journey - from getting started to achieving success📍 November Finale: In-person London meetup and podcast recording, reflecting on the series and looking ahead to 2025Key Topics Covered:- Why employer content creation often feels like a lonely, siloed role- The challenge of "doing more with less" in employer branding- Moving beyond the "river of meh" content- Getting buy-in from stakeholders and engagement from employees- Building a culture around employee-generated content- The role of community in fostering bravery and reducing imposter syndromeThis series is supported by Vouch - the leading video-first AI content platform for talent teams, and the platform we're using to collect stories and insights from employer brand professionals throughout the season.Join the Community:Sign up to the Employer Content Club waitlist to get involved, share your voice, and be notified about upcoming events and initiatives.https://www.employercontent.club/co-createdFind out more about Vouch - the leading video-first AI content platform for talent teams https://vouchfor.com/
Employer Content Marketing
155+ episodes of practical content strategy for employer brand, TA, and people comms teams. Real conversations with the people doing the work.
155+ episodes of practical content strategy for employer brand, TA, and people comms teams. Real conversations with the people doing the work.Listen on
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