❌ What employer branding gets wrong...
There's so much talk about employer branding - this is great! But saying "This is a great place to work..." isn't employer branding.
Here's my take...
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And in other news...I'm delighted to get these stats from Spotify! It makes all of the work by me and my guests worthwhile.
Thank you!
Chris Le'cand-Harwood
Host of the Employer Content Marketing Pod
Director - Strategy & Production Lead at the Content Marketing Pod Ltd